About Us

There's so much to write. But let's start with this:

Hi! I'm Chris Ann!

My name is Chris Ann Dale. I am the founder of the Yard Card Association™. We officially launched in July 2020 as the Yard Card Business Network. However, I've been a yard card business coach for many years, and have helped over 800 industry professionals.

I started my business in 1999. That's over 2 decades of experience. During that time, I've grown my business while raising 2 boys. The juggle struggle is real! I live in Houston, Texas, where I used to be one of the ONLY yard greeting businesses for many years. You heard that right! We slowly had a few start up, and then the pandemic happened! We are now the most populated yard card business area in the country.


I am a life-long student. I've studied and been a part of the following programs & organizations/associations:

  • Female Entrepreneur Association
  • Marie Forleo B-School
  • Amy Porterfield Email List Builder Society
  • Amy Porterfield Digital Course Academy
  • James Wedmore Business By Design
  • Thoughtpreneur Academy
  • Brendon Buchard Experts Academy
  • Social Media Marketing Society
  • GrowthDay
  • Terri Savelle Foy Vision 101

There's a lot more, but you probably get the gist. Business education & personal development are my favorite things to work on!



I've had the pleasure of having the best Marketing Assistant anyone could ever have. Crystal has a Bachelor's degree in Marketing with a minor in Communications. She & I have made a great team creating the Yard Card Association from the very beginning (pre-pandemic).



Hi! I'm Crystal!

I am our Marketing Assistant. I graduated in December 2020 from the University of Houston. I have my Bachelor of Business in marketing, with a minor in communications.

I've worked & helped build Yard Card Association from the beginning & I absolutely love being a part of creating this from the ground up.

My two career passions in life are marketing, because it brings out the creative in me and excellent communications, which give me the ability to share it with all of you!

I have two wonderful children, ages 3 & 5, and they are with me constantly while I work & got through school.

I also love the outdoors & creating fun designs with my Silhouette Cameo. 


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